Young consumers are demanding that the brands they support do good for the world and take a stand on the important social issues of our time — and there is no more visible representation of this than the choice of what to wear. The most successful brands know that becoming known for purpose requires going beyond any one-ad campaign and instead weaving it into the fabric pun intended! Here are three fashion business trends along with who is doing it best to embody purpose into their brand and attract the socially-conscious Gen Z consumers. These young consumers are the vanguards of change. Rent the Runway was one of the first companies to disrupt the industry by bringing the sharing economy to the closet. The concept has resonated with young people who want the opportunity to update their wardrobe with designer goods without the price tag or hit on the environment fast fashion production is one of the largest contributors to global greenhouse emissions.
Looking great and feeling your best is easy when you know exactly what to get. With a stylish selection of on-trend young adult clothing, shoes. Trendy crop tops , tube tops and graphic tees will be your wardrobe faves. For the guys, make bomber jackets or denim jackets your new go-to for transitioning temps. Ready for festival season?
How To Dress Well. Here's how to look slick even when you're skint. We're not going to lie - your twenties are tricky.